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Reference Material

We continually search the Internet for information to help sales professionals, sales leaders, sales organizations, and practitioners of quality and process improvement. The results are posted here.

Bookmark this site and check back frequently for new information.


Applying Six Sigma to Sales and Marketing, Michael S. Pestorius

Decoding the DNA of the Toyota Production System, Steven Spear ad H. Kent Bowen

Extending the DMAIC Analysis to Customer Loyalty, Reginald Goeke and Eric Reidenbach

How to Avoid Common Mistakes When Measuring Performance, Li Zongming

A Method to the March Madness, Chuck Overbeck
[Planning for change to gain a competitive advantage.]

Process Mapping, Chris Ahoy

The Seven Intelligences: Enhance Six Sigma Training, Mongkol Tongboon

What is Sales 2.0?, Barry Trailer


The 5 Paths to Persuasion, Robert B. Miller, Gary A. Williams, and Alden M. Hayashi

Blink: The Power of Thinking Without Thinking, Malcolm Gladwell

How the Mighty Fall: And Why Some Companies Never Give In, Jim Collins

Human Sigma: Managing the Employee-Customer Encounter, John H. Flemming and Jim Asplund

Leading Change, John P. Kotter

Leading Six Sigma, Ronald D. Snee and Roger W. Hoerl

Lean Thinking, James P. Womack and Daniel Jones

Measuring Customer Satisfaction and Loyalty, Bob E. Hayes

The New Conceptual Selling, Robert B. Miller, Stephen E. Heiman, and Tad Tuleja

Proving Continuous Improvement with Profit Ability, Russ Jones

Rethinking the Sales Cycle, John R. Holland and Tim Young

The Six Sigma Way, Peter S. Pande, Robert P. Neuman, and Roland R. Cavanagh

Strategic Selling, Robert B. Miller and Stephen E. Heiman

Superior Customer Satisfaction and Loyalty; Engaging Customers to Drive Performance, Sheldon D. Goldstein

Sway: The Irresistable Pull Of Irrational Behavior, Ori Brafman and Rom Brafman

The Tipping Point: How Little Things Can Make A Big Difference, Malcolm Gladwell

The Toyota Way, Jeffrey K. Liker

The World is Flat, Thomas Friedman

Certifications and Training


TBM Consulting Group

Villanova University



iSix Sigma Dictionary and Glossary


Sales Sigma Group


Sales Sigma Newsletter

Sales Sigma Newsletter archive





Customer Think

Harvard Business Publishing

iSix Sigma

Lean Enterprise Institute